Sensor interactive technology I-Tech
Interactive sensor technologies are finding more and more application in various spheres of our life every day. They can be found in universities, museums, restaurants, hospitals, at various exhibitions, presentations and in places for business meetings.
Touch screens provide new opportunities for interaction with potential customers in any field of activity. Thanks to the widespread use of smartphones and tablets, people easily navigate in such devices, and therefore can appreciate the convenience and comfort of using modern technologies.
Using touch panels to create a presentation or an advertising kiosk, you are guaranteed to convey all the necessary information to customers and potential buyers. In addition, this way of interaction has a positive effect on the perception of you, your services and products. After all, despite the massive use of touch technologies in everyday life, the use of large interactive screens is still considered an unusual and interesting phenomenon. Using this fact as a marketing move, you will easily attract the attention of any audience. And by combining sensors with colorful presentations and sound accompaniment, you will definitely leave a positive impression.
The interactive method can be used:
For advertising purposes: interactive advertising will help potential customers learn about your product/service, and those already interested will get more details. At the same time, there is no need to call somewhere or visit a website.
In learning: interactivity simplifies the perception of information, makes the learning process more interesting, richer and much more effective.
As part of a business presentation: partners will be able to easily get all the necessary information by just a few taps on the screen – this greatly facilitates its perception and simplifies interaction.
As part of the control system: with the help of touch screens, it is much easier and more convenient to control the operation of automated systems and monitor compliance with the technical process.
As part of the self-service system: the touch panel facilitates interaction with the organization, speeds up the process of accepting applications, processing orders and at the same time allows you to get any information without unnecessary hassle.
Touch displays have a number of advantages over traditional information display devices:
Convenience and ergonomics: the touch panel is both a mouse and a keyboard, which means that its use allows you to make the system more compact and place the screen almost anywhere and at any angle.
Durability: Touch screens are designed for constant contact with people and the environment. They are made of moisture-resistant and more durable materials, often have vandal-proof glazing, and therefore are not afraid of mechanical influences and serve much longer.
Ease of use: the interfaces of sensor systems are designed with the expectation of convenience and clarity for the end user. They are not cluttered with unnecessary information and do not overload a person's attention.
Areas of application
An interactive showcase for advertising is one of the most promising marketing solutions today. The essence of interactive advertising is to discard the usual and boring one-sided approach to advertising offers. Interactivity allows a person to participate in two-way communication, to look at a service and a product from a new angle, to see in your brand something that previously simply did not fit into TV commercials or billboards.
Interactivity is a softer approach to the end user, which includes him in the overall process. A properly designed interactive projection involves a person in a situation where he can look at things that are already known and probably not interesting to him from a new angle. This approach pushes the client to throw off the shackles of passive contemplation and participate, try something new, at least out of interest.
Interactive learning tools are another promising area of technology development, which is increasingly in demand in educational institutions of all levels every day. With the help of interactivity, the same effect is achieved as in advertising: the student feels part of the process and, without noticing it, is involved in acquiring new knowledge. These technologies work especially well in cases when it is necessary to give students the knowledge that, with the usual approach, seems boring and unnecessary to them.
Interactive presentation is a commercial approach that allows you to convey information to partners of any level more clearly and concisely. Interactive presentation methods have the same engaging effect as interactive teaching or advertising. The main thing is the right design.